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Workforce Management Collects Second Straight Neal Award for Best Single Issue
Workforce Management, the leading business publication for workforce management and human resources professionals, has been awarded with its second straight Neal Award in the category of "Best Single Issue."
Source: Workforce Management, Tuesday March 22, 12:26 pm ET
http://biz.yahoo.com/prnews/050322/nytu113_3.html

The number of online newsletters are expected to double over the next year according to the Oxford Directory of Newsletters
The effectiveness and efficiency of online newsletters is too great to overlook. 
Source - DestinationCRM.com, June 17, 2004
http://www.destinationcrm.com/articles/default.asp?ArticleID=4208


Winners of The Newsletter on Newsletters 2004 Newsletter Awards Competition
Gold Award
Briefings on Hospital Safety
HCPro Inc., publisher
Scott Wallask, editor
HCPro, designer
200 Hoods Lane
Marblehead, MA 02150
781-639-1872, fax 781-639-2982
www.hcpro.com

Silver Award
Natural Gas & Electricity
Wiley Subscription Services Inc,
A Wiley Company, publisher
Isabelle Cohen-DeAngelis, editor
Wiley, designer
111 River Street, #5-01
Hoboken, NJ 07030
201-748-6987, fax 201-748-8824
www.wiley.com

Silver Award
Staffing Industry Report
Staffing Industry Analysts Inc., publisher
Joyce Routson, editor
Nancy Cutler, designer
881 Fremont
Los Altos, CA 94024
650-232-2350, fax 650-232-2360
www.staffingindustry.com

E-mail Marketing Ranked as One of Top Five Marketing Tools Critical to Top Line Growth in the Coming Year
E-mail marketing considered more important than direct mail.
Source - Small Business Computing.com, May 21, 2004
Small Business Computing.com

Increase in E-mail Marketing Expected to Continue
More companies are expected to use e-mail marketing to reach their customers.
Source - BBC, September 27, 2002
http://news.bbc.co.uk/1/hi/technology/2284889.stm

E-Newsletters Create an Emotional Bond with Customers
Connect with your customers but be prepared for an uphill climb fighting the spam filters.
Source - BBC, October 6, 2002
http://news.bbc.co.uk/1/hi/technology/2297057.stm


 

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